Press Release

30 04, 2015


Betfred are proud to sponsor over 600 horse races a year, and there is always a keenly contested award for ‘Best Turned Out’ horse at each one of them.

To mark our return to snooker’s biggest stage, we are delighted to announce that in a Crucible first, Shaun ‘The Magician’ Murphy has been awarded the title at this year’s Betfred World Snooker Championship.

And as sponsors of this iconic event, we are even more pleased to be donating £250 to Shaun’s chosen charity – the Royal Manchester Children’s Hospital.

The 2005 world champion has wowed the Crucible Theatre with his scintillating snooker and his wonderful wardrobe choices over the past week and a half, and Betfred’s Head of Media Mark Pearson explained there was no other candidate for the award.

“Shaun was the winner by a mile, it was clearly a one horse […]

17 04, 2015

Betfred To Donate To Bluebell Wood

World Championship title sponsor Betfred will donate £200 to Bluebell Wood Children’s Hospice for every century break made during the 17 days of this year’s tournament.

And if the century tally reaches 70, the donation will be rounded up to £25,000.

The Betfred World Championship runs from April 18 to May 4 at the Crucible Theatre in Sheffield, with 32 of the world’s best players competing for the title.

Bluebell Wood Children’s Hospice in North Anston, Sheffield has been World Snooker’s official charity since 2012.

Rachael Dawes, Corporate Fundraiser for Bluebell Wood Children’s Hospice, said: “We are incredibly proud and grateful to have such support from Betfred and World Snooker. This creative and fun century break initiative will help to raise much needed funds towards the £3m a year we need to keep our doors open and our specialist services running.

“At Bluebell Wood, […]

16 04, 2015


Betfred boss Fred Done says the betting giants are going to put their ‘heart and soul’ into the upcoming 2015 Betfred World Snooker Championship, which starts on Saturday.

Having previously sponsored snooker’s showcase tournament from 2009-2012, Betfred are making their return to the iconic Crucible Theatre, and Done is delighted to be back.

“If you sponsor any competition, it’s always best to stretch yourself and do the number one competition because that’s the one that counts – and this is the number one competition,” he said.

“Everybody knows it doesn’t get better than this. We’re more than proud to do it and we’re going to put our heart and soul into it.

“It’s going to be some competition, I promise you.”

World Snooker chairman Barry Hearn is excited to be joining forces with Betfred once more: “I feel like […]

13 03, 2015

Betfred To Sponsor World Snooker Championship

Snooker’s biggest tournament, the World Championship, will be title-sponsored by Betfred for the next three years.

The prestigious event will be known as the Betfred World Snooker Championship until at least 2017.

This year’s tournament will run from April 18 to May 4 at the famous Crucible Theatre in Sheffield, with the top 16 seeds joined by 16 qualifiers to chase the £300,000 top prize.

It is one of the greatest events in sport, and last year reached an astonishing audience of over 330 million viewers worldwide, televised live by 12 broadcasters in 80 different countries.
Betfred previously sponsored the tournament from 2009 to 2012.

World Snooker Chairman Barry Hearn said: “We are thrilled to welcome back Betfred as title sponsor of our blue riband tournament and we look forward to working closely with their team on delivering another top class event.

“We recently announced […]

12 04, 2014


Bookmakers Betfred have announced The Injured Jockeys Fund’s “Jack Berry House” as their official charity for this year.

Jack Berry House, based in Malton, needs to raise another £1.2 million for this state-of-the-art rehabilitation facility which will provide medical and physiotherapy expertise all designed to improve the rate and level of recovery for injured jockeys.

In addition to the fully equipped gym it will also have an infinity swimming pool for controlled hydro-therapy. It will also provide education and training for current and young aspiring jockeys focusing on physical and mental fitness, fall training and spatial awareness, nutrition, injury management, sports psychology and jockey coaching, all designed to reduce the risk of serious injury.

Betfred boss Fred Done,

“Jack Berry is a legend in my opinion and I hope we can help him reach his goal of building this fantastic facility in the […]