Key Highlights

• Founded in 1967 by Fred Done.
• 1,550 Licensed Betting Offices.
• Operates across multiple gaming channels: LBO, Online & Mobile.
• Differentiated consumer brand based on bonuses and promotions.
• Leading sponsor of sporting events such as the Betfred World Snooker Championship, Betfred British Masters, Betfred World Matchplay and Betfred Super League.