Super League and Betfred have today announced the biggest commercial deal in the history of the competition by extending their partnership for a further two seasons. The multi-million-pound investment by Betfred, owned by Rugby League fan and Salfordian Fred Done, will see the currentthree-year partnership extended until the end of the 2021 season.
Betfred celebrated a superb opening to their title sponsorship of the British Masters at Hillside GC in Southport hosted by Tommy Fleetwood The tournament was won by Marcus Kinhult of Sweden who finished with consecutive birdies to take home the trophy by a single shot. Betfred look forward to sponsoring the event again in 2020 at Close House GC with host Lee Westwood.
Judd Trump defeated John Higgins 18-9 to win his first Betfred World Snooker Championship title at the world-famous Crucible Theatre in Sheffield and claim the £500,000 first prize The Betfred World Snooker Championship is watched by over 500 million people in 120 countries worldwide and features the top 32 players going head to head to lift the famous trophy. Betfred extended their current sponsorship deal for a further two years until at least 2021.
Betfred and Ascot Racecourse agreed a three-year deal in which Betfred will become the Official Bookmaker to Ascot and Royal Ascot beginning in 2019. The agreement will see Betfred operate two on site betting shops as well as sponsoring the Betfred Heritage Handicap and become official bookmaker of the Shergar Cup. Ascot is one of the most famous racecourses in the world and hosts the most prestigious week in the racing calendar; Royal Ascot.
Betfred have secured a three year deal to become title sponsors of the World Matchplay, taking place at the world famous Blackpool Winter Gardens. Prize money will increase to a record £700,000, with the darting action beginning on July 20th.
Celtic scored a third successive Betfred Cup Final, with a 1-0 victory over Aberdeen at Hampden Park. Our sponsorship has been a great success and we look forward to the 2019 competition
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